"If it's a hit, it's a Miracle..."

THIS IS THE KEY TO THE HIGHEST PAYING,
MOST FUN JOB THE BUSINESS WORLD HAS TO OFFER

This little book reveals the most rewarding, exciting and lucrative career for college graduates. This is a career that academia knows little or nothing about and yet it calls for a college degree. Any major will do. The modest price belies the value of the content. Chapter 6 alone, “Surviving the Interview and Getting The Job” is worth the price of the book, and it applies to any kind of top level job — not just sales. This is also the key to getting an INTERNSHIP.

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Is it possible to build a world-class business without borrowing or selling stock or seeking venture capital, and with very little money? This book lays out in detail how successful entrepreneur Bob Thomas and his partners did just that! No Gimmicks. No Tricks. Simple point by point access to the most unique, and overlooked method of funding a business and building it into a world-class enterprise.

This book reveals the “Success Secrets Of A World-Class Entrepreneur.” Why are they secret? Because entrepreneurs don’t write books. Big corporate bureaucratic CEOs write books or have them written but Bob Thomas is probably the first entrepreneur to write a book like this. The “secrets” herein were never intended to be kept secret. It’s just that entrepreneurs don’t talk about them. It’s safe to say that every successful world-class entrepreneur uses these “secrets.” A world-class entrepreneur is one whose products or services are distributed world-wide.

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More On "The Best-Kept Secret: Professional Sales"

THE BEST KEPT SECRETS ON CAMPUS

• Professional Sales is the most vital single element of a free market economy.
• Professional Salespersons represent the most prestigious companies worldwide.
• Professional Salespersons are all college graduates as are their clients.
• Average earnings for professional salespersons often exceed that of MBAs.
• Professional salespersons more often than others become tomorrow's CEOs.
• Professional Sales is NOT retail sales. They have almost nothing in common.

THIS BOOK WILL SHOW YOU HOW TO

• Liberate yourself from the restraints of a stereotyped career.
• Think like an entrepreneur.
• Become an effective competitor.
• Be your own boss without the risks of owning your own business.
• Develop a confident and effective presentation style for selling yourself to others.
• Get on the fast track into top management.

REVIEWS

"This is Thomas at his best, writing tough about what he knows best, and he does know professional selling. He's sold two multimillion-dollar businesses he started... All the chapters are to the point, tightly written and concise... Thomas aimed this book at the college student who feels he or she has lost their way and is considering dropping out. It's a big audience and his advice could spell the difference between just edging by and making a success out of life... It's just 76 pages but that's enough."

"Looking for a motivational book for a student or someone important in your life? 'The Best- Kept Career Secret: Professional Sales' by Bob Thomas and published by Miracle Press Books may be just the book... Professional salespeople are defined as folks who sell big-ticket items like airplanes, medical equipment, etc. These are folks who must have intelligence plus education plus an ability to bring all their skills into the effort to show their company's products to the best advantage... The most important message in the book is the importance of a liberal arts education as a cornerstone to a successful working life... In the final chapter Thomas gives tips on successful job interview strategies."

"In 76 pages it is an easy read—but don't let the size fool you. This is a distillation of a career's worth of thought and experience spanning 50 years of business, sales and marketing experience, including two successful start-ups, together with 21 years of public service. This is a guy who knows of what he speaks and writes... The book is a simple but comprehensive monograph on the who, what, why and how of professional sales. It accurately portrays a field in which more economic success is achieved than any other, and is responsible for the possibility of all others... Thomas notes that the field of sales is virtually recession proof—when times are tough the last one to go would be a successful salesperson... If you are a college bound student, a recent grad unsure about a career, or have someone among your friends or family that fits this profile, get this book."

"If it's a hit, it's a Miracle..."

For immediate delivery
you can order online here or call:
 800-437-2268
Wholesale (Bookstores and Distributors):
517-607-2319, or you can order from:
 

More On "The Fail-Proof Enterprise"

EDITORIAL REVIEWS

"The book's message and practical guidance for want-to-be entrepreneurs is so powerful and compelling."

"Anybody thinking about starting a business... will benefit greatly from the experiences Bob Thomas shares in his book..."

"Thomas, author of 'The Fail-Proof Enterprise,' prizes… communication. He believes that persuasive leaders don’t need charm…, but they must speak clearly."

"Disguised as a textbook for innovators, the book is a fascinating look into the world of creating a business."

BOOK DESCRIPTION

This is a "how-to" (and a "how not-to") book for entrepreneurs. It guides the reader through the minefield of getting into business and, more important, successfully remaining in business with very little money. With an entertaining, case-study approach, the book discusses funding, organization, sales, marketing, management, partnership compatibility, merchandising, control, lawsuits, patents, and selling out or going public at the proper time. It shows how author Bob Thomas' "Ten Essentials of the Fail-Proof Enterprise" actually work in the real world and why. It respects the basics of business and helps minimize the luck factor when establishing and building a business, saving luck for those times when even the best prepared end up needing some.

FROM INVESTOR'S BUSINESS DAILY

November 24, 2003

Bob Thomas loves to ask dumb questions.

"If you can't understand what someone's saying, don't let it slide," said Thomas, a lifelong entrepreneur based in Carson City, Nev., who has built three successful high-tech companies. "Resist the temptation to gloss over it."

Thomas, author of "The Fail-Proof Enterprise," prizes precise communication. He believes that persuasive leaders don't need charm and charisma, but they must speak clearly.

He recalls watching a salesman at work. When a customer asked, "What's the storage capacity on this computer?," the salesman replied, "More than you'll ever need!"

"He was evading the question," Thomas says. "He should've replied, 'I don't know, but I'll find out.' And if he did know, he should've given a specific answer."

An avid reader, Thomas seeks to enrich his vocabulary. He constantly looks up words he doesn't know and puts them to good use.

"You don't want to be the kind of person who's able to discuss your narrow area of technical expertise but who's dead in the water if you find yourself talking about matters outside your field," he said. "Someone with an abnormally low vocabulary tends to struggle" when communicating with non-techies.

Thomas has managed technicians for much of his career. When they misuse a word, he likes to say, "There's a little problem I want to let you know about. Nothing serious. But I want you to be aware of it now so you don't embarrass yourself later."

Thomas said, "I find almost everyone appreciates being made aware of how they can communicate better. Do it gently, without blowing it out of proportion, and they'll view it as supportive coaching and they'll take it to heart."

If an employee uses technical jargon, Thomas might ask the person to "restate that in plain English." He also likes to respond: "Let me translate what you just said."

"Do that enough times and people figure out that they need to speak clearly with you," he said. "They'll realize they can't hide behind their low vocabulary."

To earn employees' trust, Thomas adopted the habit of spending every Monday morning circulating through the workplace. He'd spend 10-15 minutes chatting one-on-one with workers.

"I'd ask something like 'How's the family?' and let it go from there," he said. "In a low-key, nonthreatening way, I listened, whether they wanted to talk about their family, sports or whatever else. Dignify people as individuals, and they'll be more willing to follow your lead." Reprinted with permission from Investor's Business Daily®. $235/year. 

            ABOUT THE AUTHOR

Bob Thomas was raised and educated in Southern California, graduating from UCLA. After working for six years as an aircraft engineer in the fledgling aerospace industry, he entered the field of high-tech sales, selling specialized technical products to the aerospace industry, eventually becoming a sales and marketing manager.

Seven years later, he co-founded UNI-LOC, the high-tech company about which The Fail-Proof Enterprise is written, becoming its first president and CEO. It is now a division of Emerson Process (formerly Emerson Electric), a Fortune 500 company. A few years after selling UNI-LOC, he co-founded TBI, another high-tech company similar to UNI-LOC. He was TBI's first president and CEO. TBI was sold to Bailey Controls-McDermott, another Fortune 500 company; it is now part of the Swiss conglomerate ABB.

For immediate delivery
you can order online here or call:
 800-437-2268
Wholesale (Bookstores and Distributors):
517-607-2319, or you can order from 
 

"If it's a hit, it's a Miracle..."

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